Juan Pablo Raba as Beulah Jackson's Adopted Son and Fixer in Dutton Ranch
Joaquin Jackson Reyes is Beulah Jackson's adopted eldest son and the fixer for the Jackson family empire, played by Juan Pablo Raba in Dutton Ranch. The biological son of Mariano Reyes — a former 10 Petal ranch hand — Joaquin navigates a complicated role as the family's problem-solver while covering up his brother Rob-Will's escalating crimes, until a betrayal from within nearly costs him his life.
Dutton Ranch
Juan Pablo Raba
Antagonist - Enforcer
Season 1, Episode 1
Joaquin Jackson Reyes gives Dutton Ranch a villain who operates at street level while Beulah plays the grand game. He is the reason Beulah's threats carry weight — someone has to deliver consequences, and Joaquin does it with efficiency and without remorse. His presence raises the physical stakes for Rip, Carter, and anyone who crosses the Jackson line.
Follow Joaquin Jackson Reyes's transformative journey through the series
Joaquin spends Season 1 trying to hold the Jackson family together as Rob-Will's behavior spirals out of control. After Rob-Will murders ranch foreman Wes, Joaquin covers it up and sends his brother to rehab — only for Rob-Will to escape and turn on him. In Episode 6, Rob-Will's pawn Chet shoots Joaquin in the hand in a failed assassination attempt. By Episode 8, Joaquin makes a fateful phone call — possibly to his estranged father Mariano — that sets the stage for the Season 1 finale's all-out war.
Calculating
Loyal
Dangerous
Resourceful
Disciplined
Beulah Jackson (Adoptive Mother / Matriarch)
Mariano Reyes (Biological Father)
Rob-Will Jackson (Adoptive Brother)
Oreana Lynn Jackson (Niece)
Joaquin represents the modern Texas fixer — a man who operates in the space between legitimate business and raw enforcement. His role in the Jackson family reflects the real-world dynamics of powerful ranching dynasties that rely on loyalty and discretion as much as money.
1977
Medellín, Colombia
Juan Pablo Raba is a Colombian actor known for his roles in Narcos, Shot Caller, and The 33. He brings international gravitas and physical presence to the role of Joaquin.
Joaquin is the man who holds the Jackson family together while it tears itself apart from within. He covers up Rob-Will's murder of foreman Wes, manages Beulah's expectations, and tries to keep the 10 Petal Ranch running despite escalating chaos. When Chet shoots him in Episode 6 on Rob-Will's orders, it becomes clear that Joaquin's greatest threat was never the Duttons — it was his own brother.
Joaquin is the biological son of Mariano Reyes, a former 10 Petal ranch hand who once watched over a young Beulah. Mariano's departure and Joaquin's adoption by Beulah creates a complicated family dynamic where blood ties and chosen loyalty conflict. By Season 1's end, Joaquin's phone call to Mariano threatens to bring this unresolved history crashing back into the present.
Juan Pablo Raba is married to actress Mónica Fonseca, making them one of Colombia's most prominent acting couples.
Raba's experience playing cartel-adjacent roles in Narcos prepared him for the morally complex world of Taylor Sheridan.
The character name "Jackson Reyes" reflects the blended cultural heritage central to the South Texas setting.